SmileBack Webinar – Why Customer Experience Matters for your strategic plan

Customer Experience is a critical–and often overlooked–aspect of any long-term strategic plan. Your vision for how you serve your customers will determine your legacy both in terms of your business results and the kind of lasting impression you leave behind. In this webinar, Arlin Sorensen will explore:

– What a strategic plan is and why it’s important
– Differences between a strategic plan and a business plan
– Relationship between execution and strategy
– Why you should be thinking about your legacy
– How your customer experience impacts everything you do

This is another episode of our webinar series that’s all about making your business succeed.