Marketing Webinar: Identifying Managed Service Provider Partners with Channel Navigator

In this free 30 minute webinar we will use a Back-up and Recovery vendor as an example leveraging the Channel Navigator tool to identify and target managed service providers for a recruitment campaign driven by sales management and marketing for North America.

Specifically we will demonstrate:

– Different types of “managed service providers” and ways to identify them with solutions, technologies, vendor relationships and business profile information.
– Modeling your successful partners to find others like them
– Creating and managing your own lead lists for individual sales people
– Receiving accounts and contacts to populate your CRM

Channel Navigator is a subscription-based website for identifying and recruiting channel partners from a database of 10,000 North American VARs, consultants, and service providers bringing together their information in a single source.